68. 10 Key Strategies To Consider to WIN Podcast Awards and Pitches
What factors determine an award-winning application?
This episode offers insightful guidance for podcast creators aiming to submit their work for awards, drawing on my experience as both a judge and an award-winning Podcast Marketer.
The 10 tips cover a range of topics crucial for a successful award submission, including aligning the podcast's purpose with the award's criteria, thorough research on past winners, understanding the competition, and leveraging personal and podcast achievements.
Determining the factors for an award-winning application
Learn about the importance of crafting a compelling pitch, utilizing resources like AI for editing, and ensuring all submission materials are well-organized and clear. Additionally, good storytelling and the impact of winning awards on a podcast's reputation are discussed, stressing that powerful storytelling can override production limitations.
Learn from my personal experiences and insights, including being one of the winners of the American Marketing Association Marketing Maverick Award (DFW Chapter) and some of the elements that I’ve analyzed when judging this year’s entries for the International Women’s Podcast Awards (Languages other than English)
Conclusion:
Creating an application that stands out requires more than an expensive mic, and a big budget behind the podcast: it requires having an eye (or ear!) for what creates good content, following directions, reviewing past winners for identifying trends and ultimately, crafting a story that people want to listen to.
Timestamps:
00:00 Unlocking the Secrets to Award-Winning Podcasts
01:02 Diving Deep: Crafting the Perfect Pitch
03:52 Leveraging Your Unique Angle for Success
06:55 Harnessing AI and Community Insights for Your Pitch
10:01 Submission Strategies: Ensuring Your Podcast Stands Out
21:18 The Power of Storytelling in Podcasting
Additional content you may want to check in from our friends at Podcasting Morning Chat, where 23-time Award-Winning Podcaster Dominic Lawson shares his insights and main strategies:
Resources mentioned in the episode:
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